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Location : HOME > Report > Marketing/Advertising Harnessing the Power of Big Data: New Media and Advertising Publisher Parks Associates Date 2013-11 Quantity 50 pages Type Report Price PDF Single User : $3,200 Print This report examines the state of personalized advertising, analyzing the technologies and companies that are mining vast amounts of consumer data to recommend and enhance relevant advertising across various platforms. It identifies and profiles key players and predicts sectors of early growth.

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